Privacy Policy

1. Information We Collect

We collect information that you provide directly and information gathered automatically when you interact with our website.

Contact Forms

When you submit a contact or inquiry form, we collect:

• Full name
• Email address
• Phone number
• Service interest or project type
• Message content

Lead Magnet & Website Scorecard

When you request a free website scorecard or download a lead magnet, we collect:

• Full name
• Email address
• Website URL

AI Chatbot

When you interact with our AI-powered chatbot, we collect:

• Conversation messages you send and receive
• Your IP address

Analytics & Automatically Collected Data

When you browse our website, we automatically collect:

• Pages visited and navigation paths
• Session identifiers
• Screen width and device type
• Referrer URL (how you arrived at our site)

2. How We Use Your Information

We use the information we collect for the following purposes:

• Respond to inquiries: We use your contact information to reply to form submissions, answer questions, and follow up on service requests.
• Deliver requested resources: We use your name and email to send website scorecards, lead magnets, and related communications.
• Improve our services: We analyze usage patterns and feedback to enhance our website, refine our offerings, and improve user experience.
• Analytics & performance: We use aggregated analytics data to understand how visitors interact with our site, identify popular content, and optimize page performance.

3. Cookies & Tracking Technologies

Our website uses the following cookies and tracking mechanisms:

Google Analytics & Google Ads

We use Google Analytics and Google Ads (conversion tag AW-17974375303) to measure website traffic, advertising performance, and user behavior. These services set cookies on your browser to identify returning visitors and track conversions. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

Custom Session Tracking

We operate a custom analytics system that sends anonymized session data (page visits, session IDs, screen width, and referrer) to our CRM endpoint at crm.crozetti.com. This data helps us understand visitor behavior without relying solely on third-party analytics platforms.

localStorage

We use your browser's localStorage to save your theme preference (light or dark mode). This data remains on your device and is not transmitted to our servers.

4. Third-Party Services

We integrate the following third-party services that may process your data:

Google Analytics

Google LLC processes analytics data under its own privacy policy. For details, see Google's Privacy Policy.

Anthropic Claude (AI Chatbot)

Our website features an AI chatbot powered by Anthropic's Claude model. When you use the chatbot, your messages are sent to Anthropic's API for processing and response generation. Anthropic processes this data in accordance with their privacy policy. We do not use the chatbot for training purposes, and conversations are not retained by Anthropic beyond what is necessary to generate a response under their API terms.

5. Data Storage & Security

We take the security of your data seriously and implement the following measures:

• Secure VPS hosting: All data is stored on a secured virtual private server with restricted access controls.
• JSON file storage: Form submissions and analytics data are stored in structured JSON files on our server, accessible only to authorized personnel.
• HTTPS encryption: All data transmitted between your browser and our website is encrypted using TLS/SSL.
• Security headers: Our website enforces strict security headers including Content-Security-Policy, X-Frame-Options, X-Content-Type-Options, and Referrer-Policy to protect against common web vulnerabilities.

While we strive to protect your personal information, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security, but we are committed to following industry best practices.

6. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected:

• Contact form submissions: Retained for up to 24 months after last communication, or until you request deletion.
• Lead magnet and scorecard data: Retained for up to 24 months, or until you request deletion.
• Chatbot conversations: Retained for up to 90 days for quality improvement, then automatically deleted.
• Analytics data: Aggregated analytics data may be retained indefinitely in anonymized form. Session-level data is retained for up to 12 months.

7. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

• Right to access: You may request a copy of the personal data we hold about you.
• Right to deletion: You may request that we delete your personal data from our systems. We will comply within 30 days, unless the data is required for legal or legitimate business purposes.
• Right to opt out: You may opt out of analytics tracking by using browser privacy settings, installing the Google Analytics Opt-out Add-on, or contacting us directly. You can also disable cookies in your browser settings at any time.
• Right to correction: You may request that we update or correct inaccurate personal data.

To exercise any of these rights, please contact us using the information provided in Section 10 below. We will respond to your request within 30 days.

8. Children's Privacy

Our website and services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal data from a child under 16, we will take steps to delete that information as promptly as possible. If you believe a child has provided us with personal information, please contact us at info@crozetti.com so we can address the matter.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our website after any changes constitutes acceptance of the updated policy.

10. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: